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New Car Dealers Market: ZIP 46947

Opportunity Score
45 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 46947 is an suburban area with low foot traffic. with a population of 28,830 and household incomes near the national median ($55,088). There are 3 new car dealers operations in ZIP 46947.

Area Profile

28,830
Population
$55,088
Median Income
-26% vs. national
Suburban
Area Type
8.1/20
Foot Traffic
Car-Dependent
Median Age: 40.3 — older demographic, may prefer sit-down options.
College-Educated: 10.5% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 46947.

3
New Car Dealers
Low competition — room to establish
1.0 per 10K residents
12
Gas Stations
4.2 per 10K residents
4
Used Car Dealers
1.4 per 10K residents
What this means: New Car Dealers are 15.8% of the relevant market in ZIP 46947 (3 vs. 16 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$930
2BR Fair Market Rent
$791
Median Gross Rent
$110 K
Median Home Value
6
Bank Branches
$720 K deposits

Quick Facts

Area Type
Suburban
Foot Traffic
Car-Dependent
New Car Dealers
3
Related Businesses
16
Bank Branches
6

vs. National Average

Median Income
-26% vs. $74,580
Walkability
-2.5 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits