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Home ZIP 38801

New Car Dealers Market: ZIP 38801

Opportunity Score
48 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 38801 is an suburban area with low foot traffic. with a population of 29,817 and household incomes near the national median ($63,447). There are 4 new car dealers operations in ZIP 38801.

Area Profile

29,817
Population
$63,447
Median Income
-15% vs. national
Suburban
Area Type
7.9/20
Foot Traffic
Car-Dependent
Median Age: 35.8 — mixed-age market, broad menu appeal.
College-Educated: 18.8% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 38801.

4
New Car Dealers
Low competition — room to establish
1.3 per 10K residents
24
Gas Stations
8.0 per 10K residents
6
Used Car Dealers
2.0 per 10K residents
What this means: New Car Dealers are 11.8% of the relevant market in ZIP 38801 (4 vs. 30 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,120
2BR Fair Market Rent
$954
Median Gross Rent
$190 K
Median Home Value
14
Bank Branches
$530 K deposits

Quick Facts

Area Type
Suburban
Foot Traffic
Car-Dependent
New Car Dealers
4
Related Businesses
30
Bank Branches
14

vs. National Average

Median Income
-15% vs. $74,580
Walkability
-2.6 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits