New Car Dealers Market: ZIP 38012
Opportunity Score
48
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 38012 is an rural area with low foot traffic. with a population of 13,079 and household incomes below the national median ($41,485).
Area Profile
13,079
Population
$41,485
Median Income
-44% vs. national
Rural
Area Type
6.2/20
Foot Traffic
Car-Dependent
Median Age: 43.0 —
older demographic, may prefer sit-down options.
College-Educated: 9.1% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 38012.
8
Gas Stations
6.1 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$900
2BR Fair Market Rent
$727
Median Gross Rent
$130 K
Median Home Value
6
Bank Branches
$350 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- Related Businesses
- 8
- Bank Branches
- 6
vs. National Average
Median Income
-44% vs. $74,580
Walkability
-4.3 pts vs. national avg
Nearby Markets
38069
12.7 mi
Pop: 2,581
$54,483
Walk: 2.9
38006
13.8 mi
Pop: 5,375
$61,250
38050
14.5 mi
Pop: 425
$63,224
Walk: 3.5
38037
15.7 mi
Pop: 1,556
$45,948
38001
16.5 mi
Pop: 4,208
$49,911
38391
19.7 mi
Pop: 1,507
$74,145
Walk: 3.1
38392
19.8 mi
Pop: 736
$52,188
Walk: 2.9
38337
20.3 mi
Pop: 1,363
$60,262
Walk: 4.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits