New Car Dealers Market: ZIP 37660
Opportunity Score
50
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 37660 is an urban area with low foot traffic. with a population of 40,114 and household incomes below the national median ($46,913). There are 12 new car dealers operations in ZIP 37660.
Area Profile
40,114
Population
$46,913
Median Income
-37% vs. national
Urban
Area Type
6.2/20
Foot Traffic
Car-Dependent
Median Age: 44.2 —
older demographic, may prefer sit-down options.
College-Educated: 16.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 37660.
12
New Car Dealers
Moderate — proven market
3.0 per 10K residents
24
Gas Stations
6.0 per 10K residents
5
Used Car Dealers
1.2 per 10K residents
What this means:
New Car Dealers are 29.3% of the relevant market in ZIP 37660 (12 vs. 29 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,050
2BR Fair Market Rent
$833
Median Gross Rent
$180 K
Median Home Value
14
Bank Branches
$1.1 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 12
- Related Businesses
- 29
- Bank Branches
- 14
vs. National Average
Median Income
-37% vs. $74,580
Walkability
-4.3 pts vs. national avg
Nearby Markets
37665
3.6 mi
Pop: 5,156
$46,565
Walk: 8.1
37664
4.5 mi
Pop: 28,721
$61,164
Walk: 8.9
24290
6.2 mi
Pop: 2,276
$60,529
Walk: 5.4
37645
6.7 mi
Pop: 5,504
$71,336
37663
7.2 mi
Pop: 14,037
$76,122
Walk: 6.0
24251
9.2 mi
Pop: 7,976
$44,990
Walk: 4.5
37656
9.7 mi
Pop: 3,566
$65,731
37642
10.7 mi
Pop: 14,491
$63,963
Walk: 4.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits