New Car Dealers Market: ZIP 35215
Opportunity Score
47
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 35215 is an urban area with low foot traffic. with a population of 46,372 and household incomes near the national median ($51,854). There are 5 new car dealers operations in ZIP 35215.
Area Profile
46,372
Population
$51,854
Median Income
-30% vs. national
Urban
Area Type
8.5/20
Foot Traffic
Car-Dependent
Median Age: 33.3 —
mixed-age market, broad menu appeal.
College-Educated: 11.3% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 35215.
5
New Car Dealers
Low competition — room to establish
1.1 per 10K residents
16
Gas Stations
3.5 per 10K residents
6
Used Car Dealers
1.3 per 10K residents
What this means:
New Car Dealers are 18.5% of the relevant market in ZIP 35215 (5 vs. 22 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,170
2BR Fair Market Rent
$1,080
Median Gross Rent
$150 K
Median Home Value
5
Bank Branches
$220 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 5
- Related Businesses
- 22
- Bank Branches
- 5
vs. National Average
Median Income
-30% vs. $74,580
Walkability
-2.0 pts vs. national avg
Nearby Markets
35235
4.7 mi
Pop: 19,600
$57,244
Walk: 9.2
35217
5.1 mi
Pop: 12,468
$38,769
Walk: 8.9
35119
5.2 mi
Pop: 0
35206
5.5 mi
Pop: 15,031
$39,051
Walk: 8.7
35126
6.5 mi
Pop: 22,354
$81,690
Walk: 5.2
35116
7.1 mi
Pop: 4,912
$98,990
35210
7.8 mi
Pop: 13,878
$72,632
Walk: 9.6
35212
7.8 mi
Pop: 10,059
$34,565
Walk: 14.4
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits