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Home ZIP 32401

New Car Dealers Market: ZIP 32401

Opportunity Score
49 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 32401 is an urban area with moderate foot traffic. with a population of 18,394 and household incomes below the national median ($49,901). There are 4 new car dealers operations in ZIP 32401.

Area Profile

18,394
Population
$49,901
Median Income
-33% vs. national
Urban
Area Type
11.2/20
Foot Traffic
Walkable
Median Age: 42.6 — older demographic, may prefer sit-down options.
College-Educated: 14.8% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 32401.

4
New Car Dealers
Low competition — room to establish
2.2 per 10K residents
14
Gas Stations
7.6 per 10K residents
5
Used Car Dealers
2.7 per 10K residents
What this means: New Car Dealers are 17.4% of the relevant market in ZIP 32401 (4 vs. 19 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,380
2BR Fair Market Rent
$1,194
Median Gross Rent
$210 K
Median Home Value
3
Bank Branches
$180 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Walkable
New Car Dealers
4
Related Businesses
19
Bank Branches
3

vs. National Average

Median Income
-33% vs. $74,580
Walkability
+0.7 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits