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Home ZIP 32304

New Car Dealers Market: ZIP 32304

Opportunity Score
55 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 32304 is an urban area with moderate foot traffic. with a population of 50,080 and household incomes below the national median ($30,823). There are 14 new car dealers operations in ZIP 32304.

Area Profile

50,080
Population
$30,823
Median Income
-59% vs. national
Urban
Area Type
12.4/20
Foot Traffic
Walkable
Median Age: 22.2 — young market, strong street food demand.
College-Educated: 12.0% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 32304.

14
New Car Dealers
Moderate — proven market
2.8 per 10K residents
17
Gas Stations
3.4 per 10K residents
14
Used Car Dealers
2.8 per 10K residents
What this means: New Car Dealers are 31.1% of the relevant market in ZIP 32304 (14 vs. 31 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,310
2BR Fair Market Rent
$1,132
Median Gross Rent
$150 K
Median Home Value
5
Bank Branches
$370 K deposits

Tips for Starting a Ev Vs Gas Business in Florida

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • Median income sits at $30,823. Price sensitivity is real. Build your model around volume or keep overhead minimal.

Quick Facts

Area Type
Urban
Foot Traffic
Walkable
New Car Dealers
14
Related Businesses
31
Bank Branches
5

vs. National Average

Median Income
-59% vs. $74,580
Walkability
+1.9 pts vs. national avg

Check Another Market

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits