New Car Dealers Market: ZIP 32246
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 32246 is an urban area with moderate foot traffic. with a population of 60,443 and household incomes above the national median ($78,506). There are 4 new car dealers operations in ZIP 32246.
Area Profile
60,443
Population
$78,506
Median Income
+5% vs. national
Urban
Area Type
10.7/20
Foot Traffic
Walkable
Median Age: 34.9 —
mixed-age market, broad menu appeal.
College-Educated: 26.6% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 32246.
4
New Car Dealers
Low competition — room to establish
0.7 per 10K residents
12
Gas Stations
2.0 per 10K residents
12
Used Car Dealers
2.0 per 10K residents
What this means:
New Car Dealers are 14.3% of the relevant market in ZIP 32246 (4 vs. 24 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,070
2BR Fair Market Rent
$1,697
Median Gross Rent
$280 K
Median Home Value
9
Bank Branches
$1.3 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- New Car Dealers
- 4
- Related Businesses
- 24
- Bank Branches
- 9
vs. National Average
Median Income
+5% vs. $74,580
Walkability
+0.2 pts vs. national avg
Nearby Markets
32224
3.8 mi
Pop: 42,252
$80,774
Walk: 6.7
32225
4.6 mi
Pop: 54,591
$87,715
Walk: 9.6
32216
4.8 mi
Pop: 41,323
$63,253
Walk: 11.3
32211
5.6 mi
Pop: 36,253
$55,208
Walk: 13.1
32250
6.9 mi
Pop: 28,738
$111,553
Walk: 10.4
32266
7.3 mi
Pop: 7,199
$111,025
Walk: 13.9
32233
8.0 mi
Pop: 24,111
$81,586
Walk: 11.6
32277
8.2 mi
Pop: 35,310
$60,215
Walk: 11.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits