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Home ZIP 31023

New Car Dealers Market: ZIP 31023

Opportunity Score
48 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 31023 is an rural area with low foot traffic. with a population of 14,257 and household incomes below the national median ($47,558).

Area Profile

14,257
Population
$47,558
Median Income
-36% vs. national
Rural
Area Type
4.6/20
Foot Traffic
Very Car-Dependent
Median Age: 41.8 — older demographic, may prefer sit-down options.
College-Educated: 13.2% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 31023.

10
Gas Stations
7.0 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$920
2BR Fair Market Rent
$696
Median Gross Rent
$120 K
Median Home Value
3
Bank Branches
$280 K deposits

Quick Facts

Area Type
Rural
Foot Traffic
Very Car-Dependent
Related Businesses
10
Bank Branches
3

vs. National Average

Median Income
-36% vs. $74,580
Walkability
-5.9 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits