New Car Dealers Market: ZIP 30474
Opportunity Score
45
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 30474 is an suburban area with low foot traffic. with a population of 17,125 and household incomes near the national median ($54,713). There are 6 new car dealers operations in ZIP 30474.
Area Profile
17,125
Population
$54,713
Median Income
-27% vs. national
Suburban
Area Type
5.7/20
Foot Traffic
Very Car-Dependent
Median Age: 37.0 —
mixed-age market, broad menu appeal.
College-Educated: 13.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 30474.
6
New Car Dealers
Moderate — proven market
3.5 per 10K residents
13
Gas Stations
7.6 per 10K residents
9
Used Car Dealers
5.3 per 10K residents
What this means:
New Car Dealers are 21.4% of the relevant market in ZIP 30474 (6 vs. 22 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$960
2BR Fair Market Rent
$746
Median Gross Rent
$140 K
Median Home Value
9
Bank Branches
$690 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- New Car Dealers
- 6
- Related Businesses
- 22
- Bank Branches
- 9
vs. National Average
Median Income
-27% vs. $74,580
Walkability
-4.8 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits