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Home ZIP 30241

New Car Dealers Market: ZIP 30241

Opportunity Score
44 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 30241 is an suburban area with low foot traffic. with a population of 24,890 and household incomes below the national median ($47,988). There are 5 new car dealers operations in ZIP 30241.

Area Profile

24,890
Population
$47,988
Median Income
-36% vs. national
Suburban
Area Type
7.2/20
Foot Traffic
Car-Dependent
Median Age: 35.6 — mixed-age market, broad menu appeal.
College-Educated: 12.2% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 30241.

5
New Car Dealers
Low competition — room to establish
2.0 per 10K residents
16
Gas Stations
6.4 per 10K residents
5
Used Car Dealers
2.0 per 10K residents
What this means: New Car Dealers are 19.2% of the relevant market in ZIP 30241 (5 vs. 21 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,220
2BR Fair Market Rent
$1,077
Median Gross Rent
$170 K
Median Home Value
5
Bank Branches
$520 K deposits

Quick Facts

Area Type
Suburban
Foot Traffic
Car-Dependent
New Car Dealers
5
Related Businesses
21
Bank Branches
5

vs. National Average

Median Income
-36% vs. $74,580
Walkability
-3.4 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits