New Car Dealers Market: ZIP 30161
Opportunity Score
47
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 30161 is an urban area with low foot traffic. with a population of 34,461 and household incomes near the national median ($60,176). There are 6 new car dealers operations in ZIP 30161.
Area Profile
34,461
Population
$60,176
Median Income
-19% vs. national
Urban
Area Type
6.6/20
Foot Traffic
Car-Dependent
Median Age: 40.1 —
older demographic, may prefer sit-down options.
College-Educated: 18.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 30161.
6
New Car Dealers
Moderate — proven market
1.7 per 10K residents
25
Gas Stations
7.3 per 10K residents
What this means:
New Car Dealers are 19.4% of the relevant market in ZIP 30161 (6 vs. 25 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,150
2BR Fair Market Rent
$1,006
Median Gross Rent
$190 K
Median Home Value
7
Bank Branches
$1.2 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 6
- Related Businesses
- 25
- Bank Branches
- 7
vs. National Average
Median Income
-19% vs. $74,580
Walkability
-3.9 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits