New Car Dealers Market: ZIP 28451
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 28451 is an urban area with low foot traffic. with a population of 44,262 and household incomes above the national median ($77,380).
Area Profile
44,262
Population
$77,380
Median Income
+4% vs. national
Urban
Area Type
6.2/20
Foot Traffic
Car-Dependent
Median Age: 43.8 —
older demographic, may prefer sit-down options.
College-Educated: 25.4% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 28451.
14
Gas Stations
3.2 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,460
2BR Fair Market Rent
$1,465
Median Gross Rent
$320 K
Median Home Value
6
Bank Branches
$520 K deposits
Tips for Starting a Ev Vs Gas Business in North Carolina
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 14
- Bank Branches
- 6
vs. National Average
Median Income
+4% vs. $74,580
Walkability
-4.3 pts vs. national avg
Nearby Markets
28401
10.8 mi
Pop: 21,820
$52,159
Walk: 15.6
28436
11.4 mi
Pop: 2,145
$66,250
Walk: 3.3
28435
11.7 mi
Pop: 2,012
$41,200
28479
11.7 mi
Pop: 6,971
$77,708
Walk: 4.6
28422
14.4 mi
Pop: 8,590
$67,883
28456
15.0 mi
Pop: 3,565
$48,164
Walk: 3.7
28412
15.3 mi
Pop: 42,452
$67,396
Walk: 11.0
28403
16.5 mi
Pop: 40,292
$50,988
Walk: 11.7
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits