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Home ZIP 27101

New Car Dealers Market: ZIP 27101

Opportunity Score
52 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 27101 is an urban area with moderate foot traffic. with a population of 21,881 and household incomes below the national median ($44,611). There are 4 new car dealers operations in ZIP 27101.

Area Profile

21,881
Population
$44,611
Median Income
-40% vs. national
Urban
Area Type
14.9/20
Foot Traffic
Very Car-Dependent
Median Age: 33.7 — mixed-age market, broad menu appeal.
College-Educated: 23.2% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 27101.

4
New Car Dealers
Low competition — room to establish
1.8 per 10K residents
11
Gas Stations
5.0 per 10K residents
What this means: New Car Dealers are 26.7% of the relevant market in ZIP 27101 (4 vs. 11 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,130
2BR Fair Market Rent
$970
Median Gross Rent
$200 K
Median Home Value
7
Bank Branches
$770 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
New Car Dealers
4
Related Businesses
11
Bank Branches
7

vs. National Average

Median Income
-40% vs. $74,580
Walkability
+4.4 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits