New Car Dealers Market: ZIP 25312
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 25312 is an urban area with low foot traffic. with a population of 10,089 and household incomes near the national median ($58,220).
Area Profile
10,089
Population
$58,220
Median Income
-22% vs. national
Urban
Area Type
6.6/20
Foot Traffic
Car-Dependent
Median Age: 38.6 —
mixed-age market, broad menu appeal.
College-Educated: 10.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 25312.
3
Gas Stations
3.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,050
2BR Fair Market Rent
$810
Median Gross Rent
$130 K
Median Home Value
Tips for Starting a Ev Vs Gas Business in West Virginia
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 3
vs. National Average
Median Income
-22% vs. $74,580
Walkability
-3.9 pts vs. national avg
Nearby Markets
25387
5.0 mi
Pop: 5,173
$41,635
Walk: 7.4
25302
5.4 mi
Pop: 13,280
$55,525
Walk: 10.9
25320
6.2 mi
Pop: 4,362
$50,162
Walk: 5.7
25303
7.0 mi
Pop: 6,987
$73,975
Walk: 10.0
25301
7.1 mi
Pop: 2,454
$21,063
Walk: 12.8
25313
7.4 mi
Pop: 11,862
$63,945
Walk: 7.5
25305
8.3 mi
Pop: 0
25311
8.5 mi
Pop: 9,613
$58,046
Walk: 7.1
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits