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Home ZIP 22309

New Car Dealers Market: ZIP 22309

Opportunity Score
80 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 22309 is an urban area with moderate foot traffic. with a population of 34,948 and household incomes well above the national median ($101,556).

Area Profile

34,948
Population
$101,556
Median Income
+36% vs. national
Urban
Area Type
12.3/20
Foot Traffic
Walkable
Median Age: 39.6 — mixed-age market, broad menu appeal.
College-Educated: 30.1% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 22309.

7
Gas Stations
2.0 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,050
2BR Fair Market Rent
$1,749
Median Gross Rent
$540 K
Median Home Value
3
Bank Branches
$380 K deposits

Tips for Starting a Ev Vs Gas Business in Virginia

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • The median income here is $101,556. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits