New Car Dealers Market: ZIP 15226
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 15226 is an urban area with moderate foot traffic. with a population of 13,943 and household incomes above the national median ($77,366). There are 5 new car dealers operations in ZIP 15226.
Area Profile
13,943
Population
$77,366
Median Income
+4% vs. national
Urban
Area Type
14.6/20
Foot Traffic
Very Car-Dependent
Median Age: 41.3 —
older demographic, may prefer sit-down options.
College-Educated: 25.9% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 15226.
5
New Car Dealers
Low competition — room to establish
3.6 per 10K residents
5
Gas Stations
3.6 per 10K residents
5
Used Car Dealers
3.6 per 10K residents
What this means:
New Car Dealers are 33.3% of the relevant market in ZIP 15226 (5 vs. 10 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,390
2BR Fair Market Rent
$1,166
Median Gross Rent
$170 K
Median Home Value
2
Bank Branches
$39 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- New Car Dealers
- 5
- Related Businesses
- 10
- Bank Branches
- 2
vs. National Average
Median Income
+4% vs. $74,580
Walkability
+4.1 pts vs. national avg
Nearby Markets
15216
1.5 mi
Pop: 21,503
$81,542
Walk: 15.9
15234
1.9 mi
Pop: 14,330
$75,766
Walk: 12.3
15210
2.1 mi
Pop: 25,017
$50,845
Walk: 15.4
15211
2.4 mi
Pop: 10,733
$75,522
Walk: 15.2
15228
2.7 mi
Pop: 18,187
$131,087
Walk: 15.5
15220
2.9 mi
Pop: 18,519
$78,740
Walk: 13.6
15282
3.2 mi
Pop: 5,702
15227
3.3 mi
Pop: 29,057
$73,597
Walk: 14.6
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits