New Car Dealers Market: ZIP 15108
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 15108 is an urban area with low foot traffic. with a population of 42,782 and household incomes above the national median ($94,703). There are 6 new car dealers operations in ZIP 15108.
Area Profile
42,782
Population
$94,703
Median Income
+27% vs. national
Urban
Area Type
9.4/20
Foot Traffic
Very Car-Dependent
Median Age: 41.6 —
older demographic, may prefer sit-down options.
College-Educated: 33.7% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 15108.
6
New Car Dealers
Moderate — proven market
1.4 per 10K residents
8
Gas Stations
1.9 per 10K residents
What this means:
New Car Dealers are 42.9% of the relevant market in ZIP 15108 (6 vs. 8 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,360
2BR Fair Market Rent
$1,161
Median Gross Rent
$260 K
Median Home Value
8
Bank Branches
$1 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- New Car Dealers
- 6
- Related Businesses
- 8
- Bank Branches
- 8
vs. National Average
Median Income
+27% vs. $74,580
Walkability
-1.1 pts vs. national avg
Nearby Markets
15275
3.5 mi
Pop: 2
Walk: 9.2
15046
4.2 mi
Pop: 2,310
$79,514
Walk: 5.5
15056
4.5 mi
Pop: 1,034
$66,176
Walk: 13.2
15081
5.7 mi
Pop: 343
$62,500
Walk: 7.6
15143
6.0 mi
Pop: 21,949
$125,339
Walk: 9.9
15071
6.0 mi
Pop: 12,455
$98,157
Walk: 9.9
15225
6.1 mi
Pop: 1,031
$59,620
Walk: 13.5
15126
6.5 mi
Pop: 6,776
$95,156
Walk: 6.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits