New Car Dealers Market: ZIP 12302
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 12302 is an urban area with low foot traffic. with a population of 27,470 and household incomes above the national median ($94,156). There are 3 new car dealers operations in ZIP 12302.
Area Profile
27,470
Population
$94,156
Median Income
+26% vs. national
Urban
Area Type
8.6/20
Foot Traffic
Car-Dependent
Median Age: 43.1 —
older demographic, may prefer sit-down options.
College-Educated: 29.7% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 12302.
3
New Car Dealers
Low competition — room to establish
1.1 per 10K residents
11
Gas Stations
4.0 per 10K residents
What this means:
New Car Dealers are 21.4% of the relevant market in ZIP 12302 (3 vs. 11 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,490
2BR Fair Market Rent
$1,207
Median Gross Rent
$240 K
Median Home Value
7
Bank Branches
$710 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 11
- Bank Branches
- 7
vs. National Average
Median Income
+26% vs. $74,580
Walkability
-1.9 pts vs. national avg
Nearby Markets
12150
4.8 mi
Pop: 665
$73,977
12305
5.1 mi
Pop: 7,764
$50,308
Walk: 15.0
12008
5.5 mi
Pop: 610
$140,594
12308
5.8 mi
Pop: 13,985
$59,789
Walk: 13.6
12027
6.0 mi
Pop: 4,706
$106,500
12307
6.1 mi
Pop: 7,977
$33,191
Walk: 13.8
12306
6.6 mi
Pop: 27,569
$80,583
Walk: 10.4
12019
8.0 mi
Pop: 15,683
$116,329
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits