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Home ZIP 12198

New Car Dealers Market: ZIP 12198

Opportunity Score
75 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 12198 is an urban area with low foot traffic. with a population of 7,337 and household incomes well above the national median ($113,042).

Area Profile

7,337
Population
$113,042
Median Income
+52% vs. national
Urban
Area Type
6.0/20
Foot Traffic
Car-Dependent
Median Age: 44.8 — older demographic, may prefer sit-down options.
College-Educated: 31.3% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 12198.

3
Gas Stations
4.1 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,320
2BR Fair Market Rent
$1,184
Median Gross Rent
$280 K
Median Home Value
4
Bank Branches
$220 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Related Businesses
3
Bank Branches
4

vs. National Average

Median Income
+52% vs. $74,580
Walkability
-4.5 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits