New Car Dealers Market: ZIP 12157
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 12157 is an urban area with low foot traffic. with a population of 4,444 and household incomes above the national median ($77,364).
Area Profile
4,444
Population
$77,364
Median Income
+4% vs. national
Urban
Area Type
3.9/20
Foot Traffic
Very Car-Dependent
Median Age: 45.6 —
older demographic, may prefer sit-down options.
College-Educated: 21.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,240
2BR Fair Market Rent
$934
Median Gross Rent
$220 K
Median Home Value
2
Bank Branches
$100 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 2
vs. National Average
Median Income
+4% vs. $74,580
Walkability
-6.6 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits