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Home ZIP 11968

New Car Dealers Market: ZIP 11968

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 11968 is an urban area. with a population of 14,263 and household incomes well above the national median ($146,138). There are 8 new car dealers operations in ZIP 11968.

Area Profile

14,263
Population
$146,138
Median Income
+96% vs. national
Urban
Area Type
Median Age: 51.9 — older demographic, may prefer sit-down options.
College-Educated: 46.8% — strong appetite for artisan/specialty food.

Competition

New Car Dealers and related businesses in ZIP 11968.

8
New Car Dealers
Moderate — proven market
5.6 per 10K residents
3
Gas Stations
2.1 per 10K residents
What this means: New Car Dealers are 72.7% of the relevant market in ZIP 11968 (8 vs. 3 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,670
2BR Fair Market Rent
$2,068
Median Gross Rent
$1.2 M
Median Home Value
6
Bank Branches
$1.5 M deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits