New Car Dealers Market: ZIP 11218
Opportunity Score
80
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 11218 is an urban area with moderate foot traffic. with a population of 71,313 and household incomes above the national median ($95,916).
Area Profile
71,313
Population
$95,916
Median Income
+29% vs. national
Urban
Area Type
13.8/20
Foot Traffic
Walkable
Median Age: 37.7 —
mixed-age market, broad menu appeal.
College-Educated: 34.6% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 11218.
6
Gas Stations
0.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,750
2BR Fair Market Rent
$1,966
Median Gross Rent
$910 K
Median Home Value
4
Bank Branches
$1.1 M deposits
Tips for Starting a Ev Vs Gas Business in New York
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 6
- Bank Branches
- 4
vs. National Average
Median Income
+29% vs. $74,580
Walkability
+3.3 pts vs. national avg
Nearby Markets
11226
1.4 mi
Pop: 100,022
$81,084
Walk: 12.8
11215
1.5 mi
Pop: 70,922
$180,773
Walk: 13.6
11219
1.6 mi
Pop: 94,737
$55,685
Walk: 14.4
11230
1.6 mi
Pop: 88,252
$69,522
Walk: 13.7
11204
1.8 mi
Pop: 81,368
$67,588
Walk: 14.2
11225
2.1 mi
Pop: 56,544
$85,201
Walk: 12.5
11238
2.1 mi
Pop: 58,462
$132,957
Walk: 13.3
11232
2.2 mi
Pop: 26,681
$87,517
Walk: 14.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits