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Home ZIP 08230

New Car Dealers Market: ZIP 08230

Opportunity Score
76 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 08230 is an urban area with low foot traffic. with a population of 5,998 and household incomes well above the national median ($110,667).

Area Profile

5,998
Population
$110,667
Median Income
+48% vs. national
Urban
Area Type
8.1/20
Foot Traffic
Car-Dependent
Median Age: 45.2 — older demographic, may prefer sit-down options.
College-Educated: 30.5% — balanced market for quality & value.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,830
2BR Fair Market Rent
$1,757
Median Gross Rent
$410 K
Median Home Value
2
Bank Branches
$92 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits