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Home ZIP 08108

New Car Dealers Market: ZIP 08108

Opportunity Score
87 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 08108 is an urban area with moderate foot traffic. with a population of 18,730 and household incomes well above the national median ($107,764).

Area Profile

18,730
Population
$107,764
Median Income
+44% vs. national
Urban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 39.9 — mixed-age market, broad menu appeal.
College-Educated: 43.1% — strong appetite for artisan/specialty food.

Competition

New Car Dealers and related businesses in ZIP 08108.

3
Used Car Dealers
1.6 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,010
2BR Fair Market Rent
$1,680
Median Gross Rent
$360 K
Median Home Value
6
Bank Branches
$1.3 M deposits

Tips for Starting a Ev Vs Gas Business in New Jersey

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • The median income here is $107,764. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits