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Home ZIP 07013

New Car Dealers Market: ZIP 07013

Opportunity Score
72 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 07013 is an urban area with moderate foot traffic. with a population of 29,419 and household incomes well above the national median ($119,291). There are 3 new car dealers operations in ZIP 07013.

Area Profile

29,419
Population
$119,291
Median Income
+60% vs. national
Urban
Area Type
14.8/20
Foot Traffic
Very Car-Dependent
Median Age: 46.4 — older demographic, may prefer sit-down options.
College-Educated: 32.6% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 07013.

3
New Car Dealers
Low competition — room to establish
1.0 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,050
2BR Fair Market Rent
$1,696
Median Gross Rent
$460 K
Median Home Value
8
Bank Branches
$1.5 M deposits

Tips for Starting a Ev Vs Gas Business in New Jersey

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • The median income here is $119,291. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits