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Home ZIP 01923

New Car Dealers Market: ZIP 01923

Opportunity Score
73 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 01923 is an urban area with low foot traffic. with a population of 27,778 and household incomes well above the national median ($117,072). There are 12 new car dealers operations in ZIP 01923.

Area Profile

27,778
Population
$117,072
Median Income
+57% vs. national
Urban
Area Type
9.8/20
Foot Traffic
Very Car-Dependent
Median Age: 45.3 — older demographic, may prefer sit-down options.
College-Educated: 35.2% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 01923.

12
New Car Dealers
Moderate — proven market
4.3 per 10K residents
10
Gas Stations
3.6 per 10K residents
What this means: New Car Dealers are 54.5% of the relevant market in ZIP 01923 (12 vs. 10 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,550
2BR Fair Market Rent
$2,004
Median Gross Rent
$610 K
Median Home Value
11
Bank Branches
$1.5 M deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
New Car Dealers
12
Related Businesses
10
Bank Branches
11

vs. National Average

Median Income
+57% vs. $74,580
Walkability
-0.7 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits